One Medical joined the Amazon health family and its mission to make it dramatically easier for customers to get what they need to stay healthy. For only $9/month, Prime members get high-quality, convenient care, including 24/7 on-demand virtual care nationwide, and easy-to-schedule office visits at any of One Medical’s office locations across the US.
CONTRIBUTIONS
-Brand strategy, positioning, naming
-Voice/tone, messaging guidelines
-UX copy, UI content, user flows
-Copywriting for Amazon Owned & Operated channels, social media, OOH advertising, email, direct mail, brand experiences
-Copy editing
-Collaboration with Prime, One Medical, Amazon retail, marketing, PR, engineering, legal, design